Born across the Atlantic and imported from the United States and Canada, the Black Friday (literally the black friday), takes place the day after the Thanksgiving meal, Thanksgiving for our cousins from La Belle Province who also named this day the black friday !
It traditionally marks the start of the end-of-year shopping period.
This is an opportunity for merchants to offer their customers, shortly before the end of year holidays, special offers, promotions and discounts that appeal to everyone! The development of e-commerce knows no borders, this tradition has been established in France for several years.
Obviously, these “big commercial tricks” fool no one and we are not fooled by their real interest.
However, not following in the footsteps of our colleagues would put us on the margins of the competition and could lead our customers, including the most loyal, to think that we are less articulate or less attentive than our colleagues.
So we decided to play the game but in our own way!
We therefore willingly sacrifice to tradition and offer you each year on the site the day after Thanksgiving, a long festive weekend punctuated with exclusive offers which further soften our prices and the guarantee of at least 10% discount on the entire site.